Scope. This Policy covers all of FanTab. However, it doesn't apply to Web sites or services that we don't control. You should know that while using FanTab, you can be directed, through links, to other Web sites. FanTab is not responsible for the privacy practices and policies of such Web sites. We know, that seems obvious, but you need to understand that this Policy only applies to FanTab, and not sites or services that use FanTab data or other elements of our service.
Usage. Probably no surprise here, but by using or accessing FanTab or by registering as a member of this Web site, you consent to the use of your Personal Data (defined below) as described in this Policy, which are outlined here.
Personal Data. FanTab collects, retains, and utilizes Personal Data about you to run our platform, operate our business, and to notify you of services and other opportunities offered by FanTab or its partners. The term "Personal Data" means data that can reasonably be used to identify you that FanTab obtains about you, including (but not limited to) your name, favorite sports teams, zip code, physical address and email address. As you use FanTab, you may also be asked to provide additional personal information, including gender, birthday, income, and other information. We also allow you to invite others to participate in FanTab. That includes uploading your "contacts." If you do not want your contacts to be invited to participate in FanTab, then do not upload your contacts. We obtain Personal Data in a variety of ways (for example, as provided by you when you register to use the Web site, or from your other transactions or experiences with FanTab or its affiliates, including comments and information that you submit when utilizing the "social networking" aspects of the Web site).
Use of Personal Data.We do not share your Personal Data with third parties (e.g., teams or merchandisers) unless you expressly give us permission to do so. FanTab will always alert you to a situation where you may be granting a third party the right to your data and you will always have the opportunity to opt out of sharing your data with that party.
FanTab will send promotional email messages to you on behalf of third parties such as teams and merchandisers. In these cases, FanTab will not be sharing your data with third parties - the messages will originate from FanTab and are easily identifiable. Promotional email messages allow us to finance our operations and bring all of the features of FanTab to you. We promise to limit the frequency of these messages to a reasonable monthly level (we'll define that level, but really, we'll be reasonable). If you do not wish to receive these messages, you should not use FanTab and should delete your account at the Account Settings page.
Use of Real Names. FanTab does not allow you to hide behind a fictional username, like RedSoxLover852. Instead, FanTab users provide their real names, and publish comments and analysis under those real names. If you do not want your real name to be used, you should not use FanTab and should delete your account at the Account Settings page. This is especially important, as all your activity on FanTab - including but not limited to your comments, the ratings you have for your teams, your followers, etc. - are tied to your real name. DO NOT USE FANTAB IF YOU DO NOT WANT YOUR REAL NAME USED IN ASSOCIATION WITH YOUR ACTIVITY.
You do not have to sign up to use the Web site. However, in order to pick and rate your confidence in teams and take full advantage of all of the Web site features, you will need to sign-up. If you sign onto the Web site using your Facebook or Twitter account and you agree to allow FanTab to access your Facebook or Twitter account information, including your name, email address, profile picture, gender, "networks", user ID (but not your password), list of friends or followers, and "any other information I've shared with everyone," FanTab may collect such information. If you allow FanTab to access such data, FanTab may access that data at any time, including when you are not using the application.
Further, when you visit the Web site we collect information that does not identify you to measure the use of the Web site and to improve the content of the Web site, including as described below.
Other Information We Collect. Okay, here's where it gets complicated, but important to understand:
Activity data. We keep track of nearly all the actions you take on FanTab. That includes the sports you like, the teams you like, and the "ratings" you provide about each. That means we are tracking your sentiment, or how you feel about your sports teams, and we are tracking that sentiment over time. For example, we will be able to chart your pre-season confidence in the 2011 Red Sox vs. the 2012 Red Sox. In addition, we track your relationship to other FanTab users that you follow, and--by extension--we track their relationship to you. We also track any pages you visit, any comments you make, and any connections you have to other FanTab members.
Sentiment data. We know that "sentiment" was mentioned in the paragraph above, but we're adding a special section on it here because it's really really important. FanTab basically tracks how you feel about stuff. If you're depressed about the plight of the Cleveland Cavaliers, we'll know. If you're giddy with the success of the Yankees, people will hate you, and we'll know about that too. The whole point of FanTab is to collect and map sentiment data over time, and to help our advertising partners reach those fans in a fashion that is more targeted than just a sign in a sports stadium. Doing so enables you, the fan, to benefit from highly tailored messages that are related to your passions. If you're a Chicagoan bummed out by the Cubs, you don't want happy promotions to buy White Sox jerseys... you want commiserating discounts from the nearest bar. One of our goals is to deliver highly targeted, beneficial, yet confidential marketing messages. If that makes you uncomfortable, you should not use FanTab and should delete your account at the Account Settings page.
Device data. We keep track of the devices that you use to access FanTab, including your computer, mobile phone, toaster oven, or any other Internet-enabled contraption you might buy or build. We also collect information from those devices regarding their location. As is true of most Web sites, FanTab may gather certain information automatically through the Web site and store it in log files. This information, which does not identify you, includes Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We may use this information to track user habits and improve the functionality of the Web site as a result of our observations.
Spotlight Tags. FanTab may also use spotlight tags, which are transparent GIF files embedded in the Web site, to help manage and track the effectiveness of online advertising. Spotlight tags enable the recognition of a unique cookie on your web browser, which in turn enables us to learn which advertisements bring users to the Website. The cookie would be placed by us, or by another advertiser who works with us. The information that we may collect via spotlight tags and share is anonymous and not personally identifiable.
Advertising data. We enable advertisers and marketers to reach FanTab users based on their sports passions, their sentiment, and their locations. For example, a die-hard Chicago Cubs fan living on the west coast might get offered tickets to Cubs games when they are on the road and nearby. Similarly, a Detroit Lions fan who is depressed about the team might get a "pick me up" offer from one of our marketing partners.
We also share information with advertisers about responses to their ads. We provide them information on how many users saw their ads, how many responded to them, and how many ignored them. We also work with advertisers to understand how many FanTab users actually purchased (or acted on) their advertisement. This helps us measure, understand, and improve the effectiveness of the advertisements you see. In order to compare the effectiveness of our ads, we may also receive information from third-parties about ads you've seen and interacted with.
Maintenance of Accurate Information. We have established procedures to correct inaccurate information in a timely manner. If you have any reason to believe that Personal Data about you that is stored and maintained by us is incorrect, please contact us by email at: privacy@ this domain.
Protection of Information. We strive to maintain the reliability, accuracy, completeness and currency of your Personal Data in our databases and to protect the privacy and security of our databases and the data we collect. Any Personal Data that you provide to us will be stored on our computer network servers. We maintain reasonable physical, electronic and procedural safeguards to protect the confidentiality of your Personal Data. The security measures in place on the Web site and related computer systems aim to protect the loss, misuse or alteration of the information you provide to us. If you have any questions or concerns regarding the security of your information, please email us at privacy@ this domain.
Business Transitions. In the event FanTab goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your Personal Data might be among the assets transferred. You will be notified via this Web site of any such change in ownership or control of your Personal Data.
International Transfer of Data. We may, from time to time, transfer your Personal Data from the U.S. to other countries and vice versa. We will endeavor to ensure that any such data transferred is appropriately protected and made pursuant to a contract or other measure providing adequate protection.
If you are visiting the Web site from a country other than the country in which our servers are located (currently the United States), the various communications will necessarily result in the transfer of information across international boundaries.
By visiting this Web Site and communicating electronically with us, you consent to the processing and transfer of your data as set out in this Policy.
Changes in the FanTab Policy. If we decide to change this Policy, we will post the changes at this Web site and at other places we deem appropriate. We reserve the right to modify this Policy at any time, so please review it frequently.
Effective Date. This Policy is effective as of February 1, 2011.
Contact Us. If you have any questions or suggestions regarding this Policy, please contact FanTab at privacy@ this domain.